Friday, June 5, 2009

How to Raise Your Sales Without Raising Your Work Load

Simple steps to raising your sales at your shows:
1. Focus on your company's specials. If your company offers a buy one get one at half price, spend $50 get special item for only $25, be sure you point these out during your show and at the order table. I attended a home decor show and ended up spending an additional $31 because of the specials my consultant pointed out at the order table.

2. Sell in sets - Women need the entire set when it comes to a skin care system right? If you sell baskets, then a liner and protector are necessary. Why buy one necklace when it looks better layered and accented with earrings? Think about your product and what items can go together to create a set.

3. Always build the sale - certainly there is one more item in your catalog that your client will wish she had to complete her set, make the most of her investment, and so on. When the check book is out, your customer is ready to buy. Remind her of the extras that complete what she has started. Napkin rings are smart if she's buying the napkins, a couple spatulas if she's buying a new piece of cookware, candles if she's buying the new centerpiece for her dining room table.

4. Teach your hostesses to get outside orders from all her guests that can not come. Set a goal for how much she could sell before you even arrive. Make sure her guests who can not attend can place on line orders. My girlfriend recently held a show that I could not attend. I ordered online and her consultant later told me she had $400 in outside sales before her show even began.

Consider this: If you held two shows a week with ten buying guests at each show, and you raised the sale by $30 a person (which could be one more item), you would add $2400 to your sales total in one month's time. Hmmm. What would you do with the extra cash flow? If you earn a 30% commission, you'd be adding another $720 to your bottom line.

You may think your products sell themselves, but if you really want to increase your sales, you'll work to sell your products.

Thursday, June 4, 2009

Tips 9 & 10 for Direct Selling Success

9. Don't Compare your Progress or Success to Others
No matter what is happening in your life, it isn't the same as what is happening in another person's life so why use someone else as your benchmark? Set your own goals and determine for yourself what is best for you. Determine what does success really mean for you? It may not mean being #1 in your company, but instead, it may mean earning enough money to be able to stay at home full time. Success may mean that you have reached the point where you feel good about standing in front of people to do your presentation. Progress may be for you to get 6 shows on the calendar. If you do better than you have done before, that's progress.

10. Ask for Help Along the Way
When you do get stuck, you need to seek out someone who knows how to help you out. It may mean calling your sponsor or director, maybe listening to company CD's, read the company manual, read a self-help book, or get a coach. Attend national convention and go to your local meetings. You don't have to know it all to build your business. You just have to start and believe that there will always be someone who will know the answers to the questions you don't know.

Saturday, May 9, 2009

Tips #7 & #8 for Direct Selling Success

7. Network to continually meet new people.
Thank goodness for family and friends who help you get started, but move beyond to new business contacts and you'll really see your busienss grow. Be active in your comunity whether that's at school, your neighborhood, your church, it's important to be out not sitting in your office. Join a leads group - or start one of your own. Develop your 30 second elevator speach about what you do so you can connect with others easily.

8. Be patient.
Fast food isn't fast - someone had to grow the potatos, ship them to the factory, and then someone had to slice them and package them to be shipped to the resturant. Growing your business takes patience. Over night success stories are really like fast food. When someone has overnight success, it's usually because they've built a business elsewhere already, they are walking the line they are talking about, or they were wise enough to see an opportunity and act upon it. You'll never know how many failures and experiences they already had giving them the insight and drive they have now. Follow your company plan and take action and you'll grow your business in your own time.